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flashback
DECEMBER 4, 1966
MIAMI HERALD AD
A woman dressed in a red velvet gown
and wearing long black opera gloves
swings from the sky above Bal Harbour
Shops, celebrating what was soon
to be called "Fifth Avenue by the Sea"
with "one fine store after another."
Founder Stanley Whitman wanted the
Shops to feel as exclusive as a private
club, raising the bar each new year. He
succeeded by cultivating a luxurious,
tropical ambience with palm trees and
koi ponds, and maintaining the highest
levels of control over the shopping
experience. It was no understatement
to say, "It's a Happening," as the ad
put it so memorably.
BALHAR B O U RSH O P S .CO M
