Issue link: https://www.balharbourdigital.com/i/780216
58 BAL HARBOUR Instagram. "Now that Instagram is so big, everyone is a photographer in a way. People ask me if I get annoyed by that—everyone thinking they're a photographer—but in fact it's the opposite, everyone now is more aware of what a photographer is, instead of it being such niche thing," she says. And, in fact, Elgort uses her Instagram to share photography, a constant source of inspiration—as well as an easy way to discover a plethora of art, fashion, new locations and interesting people from all around the world. "On my account, I try to post a blend of both professional and personal things so I can show who I am, as well as my work," says Elgort. "It's also a great place for behind the scenes pictures and to self-publish those outtakes that you love that didn't make it into the story." The focus of her work, as much as its fashion heavy, is telling the story of a person, or brand. "For me its about bringing out something in the subject that I see that shows a glimpse of his or her personality," says Elgort. As a result the Tribeca based photographer is rather busy, and that may be an understatement. Elgort, along with her friend Carolyn Pride, also recently started a non-profit called "Throu gh Our Lens" it provides life- changing access and significant mentorship to teen girls who are underrepresented in the fashion space with the goal of boosting racial, socioeconomic and gender variety in fashion; behind the lens as well as in front of the camera," shares Elgort. And when she's not working she actually just likes to be a home body. "It sounds cheesy but honestly, I like to hang out with my husband," she shares. "Any extra time I get with him, I'll take it." Instagram. "Now that "Now that "Now Instagram that Instagram that is so big, everyone is a photographer in photographer in photographer a way. People ask me ask me ask if I if I if get annoyed get annoyed get by that—everyone by that—everyone by thinking they're a photographer—but in photographer—but in photographer—but fact it's fact it's fact the opposite, everyone now is now is now more aware of what a what a what photographer is, photographer is, photographer instead of it of it of being it being it such niche thing," she says. And, in fact, Elgort uses Elgort uses Elgort her Instagram her Instagram her to share photography, a constant source of inspiration—as of inspiration—as of well as an easy way easy way easy to way to way discover a discover a discover plethora of art, of art, of fashion, new locations and interesting people from all around the world. "On my account, I try to post a blend of both of both of professional and personal things so I can show who show who show I am, as well as my work," my work," my says Elgort. "It's also a great place great place great for behind for behind for the scenes pictures and to self-publish those outtakes that you that you that love that didn't that didn't that make didn't make didn't it into it into it the story." The focus of her of her of work, her work, her as much as its fashion heavy, is telling the story of a of a of person, or brand. or brand. or "For me "For me "For its about bringing out something in the subject that subject that subject I that I that see that shows that shows that a glimpse of his of his of or her or her or personality," her personality," her says Elgort. As a result the result the result Tribeca based photographer is photographer is photographer rather busy, rather busy, rather and that may that may that be an understatement. Elgort, along with her friend her friend her Carolyn Pride, also recently started a non-profit called "Throu gh Our Lens" Our Lens" Our it provides life- changing access and significant mentorship to teen girls who are underrepresented in the fashion space with the goal of boosting of boosting of racial, socioeconomic and gender variety gender variety gender in variety in variety fashion; behind the lens as well as in front of front of front the of the of camera," shares Elgort. And when she's not working not working not she actually just actually just actually likes just likes just to be a home body. "It sounds "It sounds "It cheesy but cheesy but cheesy honestly, but honestly, but I like to hang out with out with out my husband," my husband," my she shares. "Any extra "Any extra "Any time I get with get with get him, I'll take it." "Now that Instagram is so big, everyone is a photographer in a way." —Sophie Elgort Top and right: Coco Rocha and Nadine Leopold both for Botkier New York. PHOTOS BY SOPHIE ELGORT