Bal Harbour

Fall 2014

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56 BAL HARBOUR In fashion, like so much else in the world, the Internet has given worldwide accessibility to what was once rarefied and elite. Nowhere else is this more evident than in the world of style blogs, which can be just as impactful—if not more so—as coverage in a traditional fashion magazine. Surprisingly, some of the most influential (and entertaining!) fashion blogs are based far from the style capitals of New York, Milan and Paris. Each site has its own personality, reflective of its founder's own sensibility. Here are three of the best, with insight from the bloggers behind them. THE COVETEUR Canada In the four years since it was launched, The Coveteur has become a must-read for the fashion industry thanks to its luxe feel and its mix of trend coverage, newsy items and—perhaps most appealing—looks into the closets of fashion insiders. Its design is slick and cosmopolitan, like something you'd expect from a glossy national headquartered in New York City… though the site is based in Toronto. "To be honest, it is kind of double-sided," says Stephanie Mark, The Coveteur's co-founder, on the logistics of working outside of a fashion capital. "It allows our perspective to always be clear and not get swept up with 'who is friends with who' and 'you shouldn't cover this person.' It lets us be a bit more unbiased." Still, Mark and co-founder Jake Rosenberg travel regularly, including trips to one of their favorite places: Miami. "For us, Miami feels a bit fresh and a little bit different than anything else," she says. "There's so much more culturally happening there that it seems like an interesting place for us." As the site's impact continues to grow, recently adding beauty and mens fashion to its mix, Mark has a healthy attitude toward competition from other bloggers. "I like to look at everyone as more of a colleague than as a competitor," she says. "It's beneficial to learn from everyone instead of trying to compete, because things are always changing." GLOBAL REACH Meet three of the most influential international fashion bloggers. BY RACHEL FELDER Co-founders Stephanie Mark and Jake Rosenberg of The Coveteur

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